Social Media Management that elevates your brand
When your business is active on social media, people are more likely to choose you.
Raleigh Social Media Marketing
In the age of technology, social media is crucial to ensuring your business not only survives but thrives. Instagram, Facebook, Pinterest, TikTok, Twitter, all the platforms—they each have the ability to make your business grow. However, social media is not something that happens instantly. It’s like a plant. You have to nurture it and give it time to bloom.
Time to Get Insta-Famous in Raleigh!
Not a lot of business owners in Raleigh have ample time on their hands for social, which is where Lazarus steps in. You can hire us to do all of the behind-the-scenes work while you focus on the larger aspects of your business. We're here to help kick your social media into high gear and take care of all the nitty gritty involved.
Social Media Management
We’ll set achievable goals for the year and strive to exceed them. We’ll schedule out a month of plans at a time, but if you ever have “in the moment” content that needs to be posted straight away, we’re game for that, too!
Discovery & Setup
The first thing we do to put you on the pathway to social success is take a hard look at what your competitors are doing, and do it better. We want to make sure we make up for any gaps that may be existing and set some benchmarks for growth. From there, we come up with “customer personas” (people your business is most likely going to attract) and create monthly content plans around what would engage them the most.
Launch & Create
Next, we assemble a plan that consists of social media stories, reels, and posts. The client's goals dictate the frequency that we post but more than likely it is 2-3 times a week. Consistency is key but we've also learned that inundating your audience with information can turn them away. We take a look at what hashtags will work best for you, what times are premium for posting, etc. From there, we bring the client into the equation and let them tweak the plan to their liking. Once approval has been granted, we schedule and then maintain.
Ongoing Engagement
Now that posts are going live, it is essential to maintain and take advantage of any momentum you are making. We will monitor comments, direct messages, and consistently engage with your following, increasing brand awareness and establishing yourself in the social media sphere. Liking, following, saving, sending, commenting, responding—we will do it all and take that burden off your plate.
Frequently Asked Questions
Does my business need a social media marketing agency in Raleigh, NC?
When you bring on an agency to manage your social platforms, you’re telling everyone around you that you pun intended, mean business. If you don’t have an agency, oftentimes the task all that goes along with social media gets passed to someone who perhaps doesn’t have the expertise they need to succeed. Social media is often viewed as something simple but it involves complex thinking and when things get busy, can be the first aspect of the business to slip. Another aspect of social media worth mentioning is how important consistency is. You can’t expect to grow if there are weeks between posts. People will unfollow and disengage.
What are the benefits of hiring a Raleigh social media marketing agency to manage my social media?
There are many. But the biggest is that when you work with an agency, you get a powerhouse. You get the whole team behind your mission. We pool our talents and apply them as a unit to make a big impact for your company. As your social platforms skyrocket forward, we will adjust, and come up with new goals, maturing with your company.
What does it look like to work with Lazarus Design Team to grow my Raleigh social media marketing?
It looks great! (Well that’s our opinion!). We’ll collaborate with you to make sure we are on the same page and develop a baseline for your social media. As we plan each month, we’ll continuously check out what the competition is doing to make sure we’re filling the gaps. Once your posts are live and you’re gaining steam, we meet as a team to come up with new ideas that will help your accounts grow. We’ll send you updates and big wins along the way so that you’re always in the know. Every new like, follow, and direct message are celebrated!